AVMA Wellbeing Challenge
Welcome to the American Veterinary Medical Association’s Wellbeing Challenge
AVMA participants will never ask, “What’s For Dinner?” again!
AVMA and Heka Health have created a special Challenge for everyone attending the 2026 Convention July 10-14 in Anaheim, California with one of the main prizes being a free annual subscription to DinnerTime (normally $10/month or $89/year).
Watch a quick YouTube video to learn more about DinnerTime!
Join thousands of families saving time and money while enjoying delicious meals with their families by planning more meals using DinnerTime. By planning and shopping ahead, they are gaining control of their lives, reducing stress, improving family life, and eating healthier—automatically.
Sign up today and start saving.
You’ll save time and money. We’ll plan meals you will love. Life will be so much easier.
As a DinnerTime member, you’ll get customized meal plans with nutritious entrées and side dishes based on your unique preferences—automatically using ingredients on sale at your local grocery store.
DinnerTime takes into account your tastes, your time constraints, your budget, your health concerns, and much more, automatically building healthy meal recommendations your whole family will love, using on-sale ingredients from more than 85,000 grocery stores nationwide.
Earn 15,000 points in the Challenge and get DinnerTime Free!
DinnerTime will be free to help you and your family save time and money while automatically eating healthier, with meals tailored to your family’s unique tastes, health concerns, budget, and more!
When you get to 15,000 points in the Heka Health Challenge app, you will get a referral code to join DinnerTime totally free.
And you will also get another referral code you can give to family, friends or colleagues that provides a 50% discount if they sign up during 2026.
Your savings are on us!
A family of four saves more than $100 per month on their food budget when using DinnerTime, totaling more than $1,000 a year. Many members report saving multiple thousands of dollars a year!
Introducing a new “Food as Medicine” program: DinnerTime Rewards
Perfect for those on GLP-1’s or other weight loss medications
DinnerTime Rewards is an innovative program that teaches participants the important practice of healthy meal planning. Participants are rewarded with $25 in healthy groceries each week as they plan meals with DinnerTime and shop through Instacart. Participants can use their Instacart Fresh Funds for any fruits, vegetables, and lean proteins to create a healthy meal plan they’ll love.
In addition to the $25 per week in groceries, Rewards members also have access to DinnerTime’s nutritionist and recipe staff for individualized advice, as well as a 20-module interactive course on healthy eating and nutrition. And of course, included in the package is DinnerTime’s highly personalized meal planning and sale-smart, health-smart grocery shopping app, daily menu reminders, and weekly blog.
Building healthy habits for a lifetime!
DinnerTime Rewards is an HSA/FSA eligible program that utilizes pre-tax savings to learn this very important habit.
The program addresses chronic disease issues like hypertension, pre-diabetes and diabetes, kidney disease, brain health, metabolic disorder, and other health concerns where nutrition support may be prescribed with an online Letter of Medical Necessity.
DinnerTime Rewards members commit their HSA/FSA funds to healthy eating and are rewarded with healthy groceries each week that they do a meal plan. DinnerTime Rewards effectively becomes ‘free’ or even a cost savings to the user as they learn to eat healthier.
If you have an HSA/FSA, learn more about joining DinnerTime Rewards.
And if your organization would like to add DinnerTime Rewards to their promoted voluntary benefits, learn more about partnering with DinnerTime Rewards.
or reach out to Partner@DinnerTime.com
Real User Stories
My mother lives with us and has type 2 diabetes and I had been recently diagnosed as pre diabetic. My husband and I both work hard to keep our two daughters healthy and happy, but money isn’t easy. This is a life-saver, both for healthy eating and for money saving. We love it and my daughters are even helping in the kitchen with their abuela !
– Sofia M (nurse)
“I have 2 little ones under 3 and I am a Type II diabetic, DinnerTime makes planning healthy and delicious meals fun!” -Lavada H (Blue Cross Blue Shield Member)
“My husband has high blood pressure and high cholesterol and I have struggled with weight loss too. Yo-Yo dieting just doesn’t work! So, building healthy habits for a lifetime is a godsend for us. And my teenage daughter is even pitching in and learning with us!” -Jamella M (Blue Cross Blue Shield Member)
“I was diagnosed with high blood pressure this past year. Through my doctors office I have been seeing a certified nutritionist to help me on my journey to healthier life choices. At my last appointment I showed her the DinnerTime website, we went through my profile and chose the best options for myself and my family. She was very impressed and happy with the meal suggestions that DinnerTime offered for my profile. My family loves the meals!” -Kirsten E (School Teacher)
“I am saving so much time in the grocery store and MONEY!!!! I feel so much more relaxed about the week knowing that every night of the week I have a dinner plan and the food to cook it without having to make a run to the store for something. Thank you for helping me and my children!” -Yasmin K (Medicaid Program)
“I was diagnosed with hypertension and pre-diabetes, medically ‘obese’, so my doctor put me on a GLP-1 and recommended DinnerTime to help me eat healthier in a sustained way. I’ve lost 50 lbs and it’s staying off after stopping the medication. My blood pressure is down and A1Cs now normal! Best part is that my whole family is eating healthier now.” -Tom H (Manufacturing Employee)
“In addition to eating healthy but delicious meals, the savings are really amazing. I did an analysis of my family food budget and we’re saving close to 40% year over year by planning more meals made at home with on-sale ingredients instead of getting takeout or eating out. The new Rewards program will enable us to save even more on groceries using pre-tax dollars. Great idea!” – John S (Financial Services Employee)
